Your Dental Practice’s Guide to Marketing
For dental practices, marketing is about much more than just attracting new patients. It’s also about building relationships with current and former patients as well as referral sources.
Creating a well-rounded marketing strategy that supports all aspects of your practice can be daunting, but it’s worth the effort.
At Dreamscape Marketing, we understand the unique challenges that dental practices and dental support organizations (DSOs) face. We handle it all, from website design to SEO. You require a tried and true, full-service digital marketing agency for dentistry if your aim is to improve your website ranking, increase traffic to your website, and grow your dental practice.
We don’t make promises—we deliver results. To get started, reach out to our team for a complimentary consultation.
As you get started, the guide below will help you understand some of the most essential building blocks of a dental marketing strategy.
Social Media
Part of building a strong online presence is having a robust social media strategy. Social media is a powerful marketing tool because it allows you to connect with potential and current patients on a personal level.
Dental practices are unique in that the relationships you build with patients can last for years. You see patients grow up, embark on new careers, grow their families, and move into new homes. You can use social media to share news and updates about your practice, educate patients on oral health topics, and answer any questions they may have.
In addition, social media is a great way to build trust and credibility with potential patients. A few of the types of content you can share include blog posts, articles, and infographics. Showing that you’re an authority in your field will help you attract new patients to your practice.
Dreamscape can help you set up and maintain profiles on platforms like:
Your website should also be linked to your social media accounts so that potential patients can easily find you online.