Diagnose Your Dental Digital Marketing Strategy
In the competitive world of dentistry, you have to keep up with best practices. Digital marketing trends are always on the move, which is why you put so much effort…
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In the competitive world of dentistry, you have to keep up with best practices. Digital marketing trends are always on the move, which is why you put so much effort…
Since the dawn of SEO, tech geeks and marketing moguls have argued over the superiority of organic search versus pay-per-click (PPC) marketing, including dental practice PPC. Some believe organic search…
Social media for dentists. Love it or hate it, this digital marketing heavyweight is something you have to incorporate into the digital marketing strategy that supports your dental practice. Today,…
Virtual tours offer a safe way for potential patients to see your office and get a feel for your practice. As a result, these videos have become more popular than…
What makes Apple’s marketing so effective? Apple sells sleek, sexy products and has a world-class digital marketing team creating memorable advertisements. But there’s something else at work here. Something you…
You don’t need to be a marketing whiz to know social media and other personality-driven forms of advertising work well for the dental industry. This makes sense, because long-term success…
Local search is one of the most important aspects of SEO. Today, 97% of people who use online search1 are looking for a local business. And every day, 1.6 billion…
We’ve all heard the saying, “There are no stupid questions.” Even still, most of us will occasionally find ourselves refraining from asking questions about things we’re not familiar with or…
Blogging. A word once synonymous with angry teenagers venting sophomoric strife has grown into a billion (yes, billion) dollar industry—$412.88 billion, to be exact.1The value of this medium means blogging…
When you consider search engine optimization (SEO) and improving your dental practice’s ranking on the search engine results page (SERP), what do you think about? Many marketers focus solely on…